I’ve been talking about user testing with some other entrepreneurs, startups and UX experts recently, so I thought I’d share a tool that we have used to improve our products…  Screenflow is an awesome application (a steal at $99) used to capture both the screen-cast itself as well as the users’ reactions - both sound and video - as they test your product. If you haven’t tried this for your application, I really recommend it. The above photo is the end product from Screenflow - picture in picture view of your product and your user simultaneously. Screenflow is a great way to really see how an end-user will interact with your product AND it can be used to make awesome product demo videos like this and this. And no, I don’t get paid to plug them. (But hey - Screenflow, if you’re listening…). Some like to do usability testing by giving specific instructions, ex: “Create a new profile” but we prefer to let the users sign in and flow through our application as they would naturally. This way, you see what their natural intuition is. If you want to give specific tasks, do it after you’ve seen how users naturally want to use your product, THEN ask the user to complete a vague action. If they can’t figure it out quickly… go back to the drawing board! I really can’t recommend this process enough. It is essential to put your product in the hands of real users and let them mess around with it. Beware the biases that will give you bad data and let them honestly toy with your product until you understand their pain points, inside and out. Not enough? Here’s a TON of links to other usability testing products… godspeed fair UX ninja! http://www.conceptfee… http://userfly.com/… http://www.clicktale…. http://www.usertestin… http://www.feedbackar… http://crazyegg.com/… http://www.clickdensi… http://www.surveymonk… http://polldaddy.com/… http://fivesecondtest… http://pleasecritique… http://beta.kissinsig… http://navflow.com/…  http://www.trailheada… http://verifyapp.com

I’ve been talking about user testing with some other entrepreneurs, startups and UX experts recently, so I thought I’d share a tool that we have used to improve our products… 

Screenflow is an awesome application (a steal at $99) used to capture both the screen-cast itself as well as the users’ reactions - both sound and video - as they test your product. If you haven’t tried this for your application, I really recommend it.

The above photo is the end product from Screenflow - picture in picture view of your product and your user simultaneously.

Screenflow is a great way to really see how an end-user will interact with your product AND it can be used to make awesome product demo videos like this and this. And no, I don’t get paid to plug them. (But hey - Screenflow, if you’re listening…).

Some like to do usability testing by giving specific instructions, ex: “Create a new profile” but we prefer to let the users sign in and flow through our application as they would naturally. This way, you see what their natural intuition is. If you want to give specific tasks, do it after you’ve seen how users naturally want to use your product, THEN ask the user to complete a vague action.

If they can’t figure it out quickly… go back to the drawing board!

I really can’t recommend this process enough. It is essential to put your product in the hands of real users and let them mess around with it. Beware the biases that will give you bad data and let them honestly toy with your product until you understand their pain points, inside and out.

Not enough? Here’s a TON of links to other usability testing products… godspeed fair UX ninja!

http://www.conceptfee…
http://userfly.com/…
http://www.clicktale….
http://www.usertestin…
http://www.feedbackar…
http://crazyegg.com/…
http://www.clickdensi…
http://www.surveymonk…
http://polldaddy.com/…
http://fivesecondtest…
http://pleasecritique…
http://beta.kissinsig…
http://navflow.com/… 
http://www.trailheada…

http://verifyapp.com